In the productivity gold rush, most apps compete on feature bloat and rigid structures that force users to adapt to the software. tala needed to stand out by being genuinely flexible, translating disconnected data from Jira and Google Calendar into a single, life-first dashboard that resonates with people who want to reclaim their focus without the friction.

We collaborated with tala to map a "life-first" structure using Zones and Spaces, identifying ways to bridge the gap between professional tools like Jira and personal schedules. The result is an AI-enabled dashboard that streamlines prioritization and execution through features like voice-driven task capture. What once required constant context switching now happens in one view, empowering users to focus on high-impact goals with total clarity.

We began with a deep discovery phase, analyzing the friction between personal and professional productivity tools to define clear technical and business goals. From there, we designed the user experience, created a detailed architecture plan for integrations like Jira and Google Calendar, and implemented a modular build process. Each sprint delivered functional demos for feedback and refinement, ensuring complete transparency and alignment. The result: a robust, future-ready SaaS platform that grows with their users.